FROM SKETCH TO STREET - DESIGN THAT RESONATES.
APPAREL DESIGN
where SPORT meets STYLE.
CRAFTING APPAREL THAT SPEAKS BEFORE IT MOVES.
MEET LAUREN
CREATING FAN GEAR THAT SPEAKS TO WOMEN WHO LIVE FOR THE CULTURE, LOVE THE GAME, AND REFUSE TO COMPROMISE ON STYLE.
A women’s apparel designer redefining licensed sportswear through a streetwear lens. Made for women who show up bold, loyal, and unapologetically stylish. Based in San Diego, California, Lauren entered a realm of design with intention to disrupt a space that often overlooked women: fanwear.
With over 13 years of experience in the apparel industry, Lauren has designed for powerhouse brands like Oakley, Rusty, Manhattan Beachwear, and Roxy, blending performance, lifestyle, and beach culture. For the past 8 years, she’s brought that design expertise to Mitchell & Ness Nostalgia Co., where she has played a key role in elevating heritage sportswear and shaping how iconic teams are worn today. Here, she introduced the new category of women’s that grew revenue more than fivefold and continues to expand today.
Her creative journey also includes collaborations with leading women designers, including Dannijo Pro and Melody Ehsani, reflecting her commitment to empowering female voices in fashion and street culture. These partnerships continue to influence her passion to make space for women in sportswear - not just as consumers, but as creators, leaders, and style-setters.
Lauren’s passion is to design apparel for women that fits, feels good, and speaks their language - on game day and every day.
DETAILS MATTER. SO DO WOMEN.
BLENDING BOLD CONCEPTS WITH TECHNICAL CRAFT.
DESIGNED BY A WOMAN, WORN WITH STYLE.
DESIGN THAT FITS THE BODY AND THE MOMENT.
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Dream it.
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Build it.
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Grow it.
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Sell it.
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Dream It.
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Build It.
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Grow It.
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Sell It.
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Dream it.
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Build It.
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Grow It.
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Sell It.
